goettgen Journal

Just in time for the summer season, we finally made it. Everybody was waiting for it. Antique style jewellery is up-to-date! This time, the aim was to address also the lower price level. With our “young collection”, now even more people can afford gorgeous antique style jewellery.

It really was a dilemma: numerous people walked past our shop window and realized that antique-style jewellery can be fairly expensive. Even as replica, pieces with many diamonds and rich brilliant trimming still cost a lot of that money that is so hard earned. Of course – with our gold jewellery collection, our customers make good purchases. Unfortunately, only well-to-do consumers can afford such jewellery. This shall now end.

Our latest silver jewellery programme makes it possible. Antique style jewellery for everybody – wear jewellery like Jennifer Lopez and co. And all that also for a small wallet. Young people can follow their idols and enter a completely new world of jewellery. Affordable diamonds combined with pearls and plenty of strass or crystal stones decorate our sterling silver jewellery. In order not to neglect the antique flair, our new silver jewellery gets a finish that is similar to that of our garnet jewellery.

Bragging and crying “we are the greatest or the best“ has never been goettgen’s style. We have been committed to antique style jewellery, in which we specialized. We don’t waffle, we do it. Now, everybody can wear antique style jewellery – young people as well as their parent generation. Young people follow trends – and in doing so, it does not matter that it is silver, decorated with strass or crystals. And also the present generation of fans of antique style jewellery has a reason to be happy – buying and wearing jewellery that is more up-to-date than ever. Those who can afford it know what they have in white gold, platinum, high class jewels and glittering brilliant trimming.

• The stars demonstrate it: antique style jewellery is up-to-date! A report from the Goettgen-Journal
• Our silver jewellery info page for dealers
• Our silver jewellery info page for end consumers
• and an article from the "Wirtschafts-Woche" about luxury goods.

Now enjoy the browsing and selecting!

Yours,
Martin Wagner

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